No other brand other than perhaps Rolex or Audemars Piguet has such a dedicated and loyal fan base. This cult brand of Italian origin enjoys a superb reputation. Founded in 1860 in Florence, Italy, Panerai became the official supplier to the Italian navy. The instantly recognizable oversized case design is a hallmark of this cult brand. Often produced in very limited runs, these watches are reknowned for selling way above their recommended retail price.
This specific Panerai will set you back around 38k.